Project goals
This project focused on redesigning the admin experience to make branding settings more intuitive, accessible, and visually clear.
• Streamline theme management
• Real-time theme previews
• Supported for vertical and square logo orientations
• Real-time theme previews
• Supported for vertical and square logo orientations
Smart color palette & dark mode
Previously, admins had to manually select colors for individual elements. To simplify this, I collaborated with the Design System team to develop a dynamic five-color system.
Admins now select a primary brand color, and the system generates an accessible palette, automatically applying colors through design variables.
Branded emails
To maintain visual consistency, the email theme preview now mirrors the academy’s selected color palette, reinforcing brand identity across communications.
Sub-Brand theming
Feedback revealed that some organizations needed variations for sub-brands. To prevent unnecessary clutter, I designed an intuitive toggle that reveals settings only when sub-brand customization is enabled.
The impact
The improvements were well received. Schoox’s Product Training Manager reported positive customer feedback, highlighting how the redesign made branding management more seamless and intuitive.
"[Schoox] was interactive and engaging. I felt it was very customizable to the look and feel you wanted."
"[Schoox] was the most customizable platform I had ever seen. Like, you could change everything there. Everything on the platform you could change if you wanted to ... As an individual contributor, an employee, or a manager, you have different needs."
SAGE Dining Services | $83,335 win
